The Little London Awards 2018 have been unveiled – here’s all the winners in full…
On a mild October evening at Home House, Marylebone, we unveiled the 22 winners of the Little London Awards to a crowd of esteemed guests. The readers of Little London and Baby voted in their thousands for 18 categories, with a further four critiqued by our panel of judges – best new product, best new brand, product of the year and brand of the year.
Without further ado, here are our lucky winners in full…

Best baby fashion brand
Winner – Mini Boden
Runner up – MORI
Best children’s fashion brand
Winner – Rachel Riley
Runner up – Owa Yurika
Best occasionwear
Winner – Roco
Runner up – Rachel Riley
Best children’s shoe brand
Winner – Start-Rite
Runner up – Moka & Tonka
Best interiors brand
Winner – Wild Hearts Wonder
Runner up – The Original Fairytale
Best breastfeeding brand
Winner – Mama Rules
Runner up – Boobbix
Best children’s food brand
Winner – Annabel Karmel
Runner up – Little Dish

READ MORE: Our top five baby carriers
Best baby feeding essential
Winner – Babycup
Runner up – Vital Baby
Best baby skincare
Winner – Childs Farm
Runner up – Aveeno Baby
Best children’s toy
Winner – Great Little Trading Company
Runner up – Matchstick Monkey
Best group, class or attraction
Winner – The Baby Sleep Workshop
Runner up – The Corner House
Best online retailer
Winner – Scandiborn
Runner up – Great Little Trading Company
Best changing bag
Winner – Storksak
Runner up – PacaPod
Best pushchair brand
Winner – Bugaboo
Runner up – Nuna
Best baby carrier
Winner – BabyBjorn
Runner up – Integra Baby

Best family travel company
Winner – Tots To Travel
Runner up – Scott Dunn
Best travel essential
Winner – HUGGIES Little Swimmers
Runner up – Sleepyhead
Parenting influencer of the year
Winner – This Is Mothership
Runner up – TheDadLab
Best new product
Winner – BabyBjorn Baby Carrier Mini
Runner up – Little Freddie
Best new brand
Winner – Newbie
Runner up – TeddyOne
Product of the year
Winner – Sleepyhead
Runner up – Jetkids by Stokke
Brand of the year
Winner – MORI
Runner up – My 1st Years
READ MORE: Flashback! Here’s who won last year at the Little London Awards
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