Having the knowledge required to carry out first aid on an infant can be vital, yet 81% of parents admit they don’t have the skills required to administer even basic first aid, with statistics revealing that over half of all parents asked would be afraid of doing something wrong.*
The following BabySafe video focuses on unconsciousness (breathing/not breathing) in babies and young children.
The how-to video features an expert from the British Red Cross demonstrating what to do if your baby or child is unconscious, giving parents the basic skills needed to administer Cardiopulmonary Resuscitation (CPR) to an infant who has stopped breathing.
BabySafe is a free nationwide child safety initiative by Tesco Baby & Toddler Club featuring experts from the British Red Cross. The first four in the series of how-to videos focused on prevention in the home, how to treat burns, how to recognise the signs of meningitis and how to deal with choking.
You can view all five of the ‘how-to’ BabySafe videos at the Tesco Baby Care & Share website.
Viewing these informative videos could provide you with invaluable life-saving skills – skills that could save the life of a baby or toddler.
Lorna Dickinson, Category Buying Manager and Manager of Tesco Baby & Toddler Club, comments: “We know from our research that lack of time and costs are the key reasons for mums-to-be and new parents to not attend a first aid course. By launching BabySafe videos, we are making first aid free and accessible by bringing it directly into their home.”
The @TescoBabyClub Twitter will be hosting a Twitter chat on Wednesday 22nd February 11am-12pm, and is inviting all parents to join in and ask any questions they have around unconsciousness in babies and children.
* Research carried out in July 2011 amongst 2,213 parents who are members of the Tesco Baby & Toddler Club
