Remember baby Chanco? The baby with the full head of hair who caused the internet to go into meltdown and became an Instagram sensation thanks to her luscious locks? Well, she’s back!
After amassing a whopping 372,000 Instagram followers and giving us all major hair envy, Chanco’s now landed a real hair modelling job.Yep, you’re now looking at Pantene Japan’s youngest hair model. And what a cutie she is, eh?
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Baby Chanco made her official modelling debut, alongside Japanese television presenter Sato Kondo – famed for her distinctive grey hair in Japan – in a Pantene ad on 7thJanuary this year.
“We went straight to her mother [Mami Kano] because Chanco’s personality and special character matches our image for women we want to support,” Yoshiaki Okura, P&G Japan Hair Care Associate Brand Director, told People magazine.
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Baby Chanco and her enviable mane first rose to fame last year when she was six months old after her parents set up an Instagram accound (@babychanco) which they describe as her ‘hair diary’.
The Instagram page quickly garnered a lot of attention and amassed a huge following, thanks to Chanco’s ability to grow more hair in six months than most of us can manage in a lifetime. Now, all that ‘gramming has paid off, as she’s landed a professional modelling job.
“I’m so surprised with the reaction, but also very proud of the praise from many countries,” Chanco’s mum told the publication.
She went on to explain that although she’ll never cut her daughter’s hair (we don’t blame her) Kano has big plans to try out some new styles in the future, “I prefer to keep her hair long, and in the future I want to try some new arrangements, like braids.”
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